[PDF.72aw] Who Killed the Jingle? How a Unique American Art Form Disappeared

Who Killed the Jingle? How a Unique American Art Form Disappeared

[PDF.pv50] Who Killed the Jingle? How a Unique American Art Form Disappeared

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 | #1408570 in Books |  Hal Leonard |  2005-02-04 |  2005-02-01 | Original language:English | PDF # 1 |  9.00 x.49 x5.88l,1.06 | File type: PDF | 200 pages

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||2 of 2 people found the following review helpful.| So Sad To See A Sweet Genre Die|By Thomas J. Hoehler|Steve Karmen gives you a close up look at the advertising business from his point of view, the ad jingle composer. What once was an advertising staple, the jingle, well remembered by this boomer, has morphed into a cloning of pop songs. The unique jingle has gone the way of the horse and buggy, never to return. Not cutting ed

(Book). In this funny and insightful investigation, Steve Karmen dubbed the "King of the Jingle" by People magazine takes us back to a time when consumers happily sang along to "Pepsi Cola Hits the Spot," "This Bud's for You," and "Hershey Is the Great American Chocolate Bar," and brings us to the era of borrowed melodies, electronic sounds, and lyrics that never mention the name of the product. Did Madison Avenue get too sophisticated for its own good? Too cheap? ...

You can specify the type of files you want, for your gadget.Who Killed the Jingle? How a Unique American Art Form Disappeared   |  Steve Karmen. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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